Youtube SEO helps to improve the search rankings of videos and increase the chances of reaching the audience who are using this platform. Optimizing video content is what any Youtuber wants, Youtube SEO tools are an indispensable weapon to create a successful Youtube channel.
What is Youtube SEO?
YouTube SEO is the optimization of videos on YouTube that are search engine friendly and appear in the top when users search on YouTube.
Why need SEO Youtube?
SEO Youtube is known as the second largest search engine in the world. Accordingly, the number of searches for videos on the YouTube application accounts for 55% of Google. This is a good growth potential that every business needs to take advantage of.
It is the continuous development as well as the great potential of videos on Youtube. More and more individuals and organizations use Youtube. They see this as one of the indispensable marketing channels. Video marketing is becoming a trendy trend. Therefore, YouTube SEO is also of special interest to businesses.
Experts say that, in the thousands of videos posted every hour and billions of videos currently on Youtube, to bring your videos closer to the target audience you need to do YouTube SEO. Not only that, it must be done effectively with clear plans and strategies.
Today’s users are not only searching in the usual way, but also searching with Google for online photos or videos. Youtube SEO techniques are manipulations to make videos more user-friendly. It is easier for users to search on Youtube. Get more viewers, more subscribers.
Benefits of Youtube SEO
There are many great benefits when you implement a Youtube SEO campaign, but let’s take a look at the following core highlights!
- Always Free: Unlike other video sharing platforms, it is Google’s policy to always be free whether you are a viewer or a video producer.
- Reaching a huge number of potential customers: Video is a large form of content consumption and the most effective online marketing trend today, in which Youtube is one of the largest traffic platforms in the world. , second only to Google.
- Comprehensive coverage & brand enhancement: In addition to websites or social networks, videos on youtube are one of the fastest, most contagious and most sustainable forms of branding.
- Promote effective website SEO: Youtube videos will contribute to promoting your web SEO process, in addition to helping to authenticate and optimize entities, they also help increase time on page effectively, thereby improve your site-wide user signal.
- Make money easily: You can completely increase revenue from videos on youtube through forms such as sales, advertising & marketing or through Google’s advertising distribution partners (Google AdSense)…
Top effective youtube SEO tools
There are hundreds of YouTube SEO tools born every day. You are free to search for the best platform for yourself. However, if you do not have experience, choosing will be quite difficult. Top effective youtube SEO tools below will help businesses best troubleshoot:
Google Trends
Google Trends is one of the YouTube SEO tools that help you easily reach the online community. This platform comes from the parent company of Youtube. Helping you reach the trends that are receiving the most attention from the community by keywords. Using Google Trends is also very simple. You just need to visit Google Trends. Enter keywords and select search on Youtube.
The results are indicators that show the user’s search behavior through Google. You can refer to topics, ideas. From there to have the direction to build the most suitable videos. Get the most people’s attention. The plus point of this tool is its simple, easy-to-use interface. You can do YouTube SEO keyword and topic trend research for free.
Canva
Canva tool creates Youtube thumbnails to make videos more special and outstanding. The cover image (thumbnail) of the video when appearing is one of the very important factors. It helps users decide whether to visit your video or not.
The Canva platform makes it easy to build images with just drag and drop, and there are many themes available for you to choose from. In particular, the tool allows easy editing and good customization. You can easily create a Youtube Thumbnail image with the style of the channel. You can also add some compelling content, leading users to click on the video. This tool offers two free and paid versions for you to choose from.
Keyword Tool
Keyword Tool not only supports providing, analyzing, and suggesting keywords for Google search results, but also very useful when researching users’ keywords on Youtube. Keyword Tool brings many smart features that give you all the useful and necessary features for the purpose of helping you find the most suitable keywords.
You just need to enter the suggested keywords and the indicators you need to refer to. The tool will return you a lot of keyword results for Youtube Seo. You just need to choose the words that match your content and channel. This platform can be well compatible with Youtube’s search engine. So this is probably a great experience that you should not miss.
VidIQ
VidIQ is a free extension application integrated in the browser store. VidIQ’s primary function is to give you an overview with key metrics for video tracking and growth. In addition, with its analysis functions, VidIQ can also help you monitor the indicators and tags of your competitors from which to have better operational plans and ways to make YouTube videos.
With an intuitive interface, easy to use and reference, VidIQ saves you a lot of time to find the necessary information in real time of any Video. From the perfection of SEO to information to monitor status such as searches per minute, links to social networks, etc. All are accurately displayed for you to evaluate and plan. Long-term plan to help Video grow better.
Semrush
Semrush offers intuitive keyword research tools to help digital marketers grow traffic to their YouTube content organically and outperform the competition.
With this information, creators can generate new and interesting content ideas based on what their target audience wants to see. Ultimately, this saves creators time by managing keywords, consulting up-to-date metrics, and more from one site.
TubeBuddy
TubeBuddy is a free browser extension and application. It integrates with your YouTube account, giving you the data you need to rank higher in search results. This free keyword tool allows creators to find high-performing topics and create compelling titles with advanced keyword research.
TubeBuddy has a number of useful features, including:
- Automatic translator for video title and description
- Check out Youtube SEO best practices to make sure your content follows YouTube recommendations
Social Network
Social network is a Youtube SEO tool that helps increase Youtube views. The most powerful and convenient video sharing, helping to increase views. Data compatibility and connectivity of social networks support each other. Sharing, combining with groups, blogs or other Youtubers will help a lot. If you want to be a professional Youtuber, SEO website tool is an essential tool to help you link with many other bloggers, helping you to complete your website in a short time.
Some prominent social networks such as Facebook, Instagram, Medium… will help to receive viewers’ opinions better. Help share and spread widely to many people to increase the natural value of the brand.
Conclusion about YouTube SEO
Above is an article that provides information and top very useful YouTube SEO tools for keyword research, Thumbnail image making, competitor analysis, YouTube SEO suggestions… that we have introduced to you.
With great benefits from the aforementioned Youtube SEO tools, these will certainly be the best platforms for every business. Based on your needs, you can choose the most suitable tool for yourself. Wish your videos reach the top!